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- Option Fatigue: Why consumers are more likely to buy something when faced with three options rather than thirty
and danger
we don't pretend to have the right answers
he sees a sign to a place he has never been the town where his father was born
And The Stars Were Burning Brightly 9780751550382 - Option Fatigue: Why consumersWhen fifteen year old Nathan discovers that his older brother Al, has taken his own life, his whole world is torn apart. Al was special. Al was talented. Al had so many dreams so why did he do it? Convinced that his brother was in trouble, Nathan decides to retrace Als footsteps. As he does, he meets Megan, Al's former classmate, who is as determined as Nathan to keep Al's memory alive. Together they start seeking answers, but will either of them be
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